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welcome
Hello fellow riders!
We are excited to welcome the warm weather and blue skies. We're all out riding, enjoying the beautiful island scenery. We have also been hard at work over the past eight months planning this year's Ride event, to be held on Sunday, June 23rd.
Each year we ask for feedback on how the ride went for you, and take your suggestions into consideration when planning the next event. Our goal is to continually enhance the experience for everyone. One of the things we did was to move the event into summer to get a better chance of riding in warmer weather.
As a result of your suggestions, we also re-vamped the games and route, as well as increased the profile and partnerships.
This year, we are asking: Who are you Riding For? The reason we want you to think about this question is that prostate cancer affects 1 in 7 guys. The ride-to-live is meant to bring us all together to honour and support men who are dealing with the disease, and to remember those whose cancer wasn't caught in time. This June, we're asking you to inspire your friends and family to take action. If every rider asks five to ten friends for $25 each, think of how many more guys we could help? Twenty-five dollars. The results will be unbelievable!
So take a moment to register now. We want all riders to registered online this year, as it helps us plan food (there is a pancake breakfast and a wrap up BBQ!), to print enough passports, and to ensure we have enough fun-loving volunteers to make your experience a great one.
Once registered, you can choose from three easy ways to get the word out to your network that you're riding:
1. Send an email to your friends and family asking them to sponsor you via your Ride webpage.
2. From your Ride webpage, send an email to yourself (using the suggested message) then send it out to your contact list.
3. Send an email to your friends and co-workers through your Ride website email page.
We're looking forward to an extraordinary day. We're also looking forward to seeing you again!
Until then, shiny side up.
where your money goes
 Fraser Hof, Associate Professor in the Department of Chemistry at UVic, had Prostate Cancer touch his family at a young age. Now, he is the lead of a research team aimed at developing new treatments for the most aggressive, untreatable forms of prostate cancer.
Funding from the Ride to Live has been instrumental. "The funding from the Ride to Live that we received in 2010 was the first support to arrive in our lab that was targeted at Prostate Cancer. It was critical seed money that allowed us to make key early advances. Now, less than two years later, we have an entire team of UVic researchers devoted to finding a treatment for the deadliest forms of the disease. We have more recently received funding from Prostate Cancer Canada, and the Prostate Cancer Foundation of BC to expand on our early successes. None of this would have been possible without the support from the Ride to Live, which remains at the core of our efforts to eradicate this deadly disease."
Dr. Hof's team also gives back to the local community, taking part in fundraising and awareness-raising events and regularly participating in sessions with the Vancouver Island Prostate Cancer Support Group that meets at the Prostate Centre in Victoria. "We are most grateful to the Ride to Live and to every Rider who participates."
Read more about how your money helps to fund research and education by visiting our research page.
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